CATERPILLAR TARGETS CONSTRUCTION INDUSTRY WITH NEW GENERATION EXCAVATORS
Manufacturer of construction and mining equipment, Caterpillar (CAT) unveiled a new state of art excavators christened “NEXGEN EXCAVATORS” in an aim to expand its portfolio in the building and construction industry in East Africa region.
“Our target market is construction companies engaged in roads, building and mining. The government is also a consumer of this type of excavator for cleaning ditches, water pans and opening up new water pans in the arid regions of Kenya. All these sectors are looking for affordable equipment at acquisition and a strong after sales support as machine uptime is critical to their operations,” Said John Waikwa – Machines Sales Manager for Mantrac.
The new generation excavators come loaded with technology features for maximum productivity, optimal performance, highly improved fuel efficiency reducing average consumption by 25% and even a 15% reduction in maintenance costs.
According to CAT, customer experience was the priority while designing the new generation excavators. Helping an average operator to become a great operator was among the primary objectives while developing the new series. In addition to enhancing operator skill, the aim was to address fuel and maintenance costs, jobsite safety, operator comfort and variations in market requirements.
“By design, CAT Next Generation excavators consume less fuel than the models they are replacing – up to 15 percent. New Smart mode operation automatically matches engine and hydraulic power to digging conditions, optimizing both fuel consumption and performance, whilst the cooling system features a new fan that runs on demand to keep the excavator working at the correct operating temperature for maximum efficiency,” said Steven Faucher – Regional Product and Application Specialist, Asia, Middle East and East Africa.
As the economy grows and infrastructure expands and working spaces get narrower with obstacles in form of buildings, preexisting service lines, repair jobs can be difficult and pose hazards to both users and contractors whilst performing routine maintenance works. The New Generation excavators through the elaborate and meticulous e-fence technologies allows the operator to work within restricted areas with no risk of accidents or damage to underlying or overhead service supplies. The NGH machine is equipped with E-Ceiling, E-Floor, E-swing features that limit maximum movement within preset limits.
Global earth moving equipment Market is highly fragmented and the major players have used various strategies such as joint ventures, partnerships, acquisitions, and others to increase their footprints in the East African market. Mantrac and CAT continue to present wide range of equipment to meet the ever growing demand for faster and profitable jobsite efficacy through technology and machines designed to deliver the jobs.
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