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OLED is a technology that can be used to create displays with different resolutions, and all of the latest LG OLED TVs offer 4K resolution.


The picture quality in an OLED TV is spectacular, with Infinite Contrast that ranges from blazing whites to the deepest blacks. LG OLED TVs deliver bright, vibrant colors that satisfies the top standard of the experts while bringing every single detail to life.


The key difference between LCD (liquid crystal display) TVs and OLED (organic light-emitting diode) TVs is in how each design creates an image. LCD TVs work by shining a light through an LCD panel. Because LCD pixels can never completely close, they always let some light through, even when the screen image is intended to be black.


Some LCD TVs produce darker blacks than others by using local dimming and other technologies, but they are never perfectly black. On an OLED TV, however, each pixel emits its own light, so when a pixel is meant to be black, it is perfectly black.


Are OLED TVs worth buying?


If you want a truly excellent TV, you won’t do better than OLED. It offers better picture quality than standard LCD and QLED TVs can match, and even the more affordable OLED models deliver that superior level of performance.

Self-lit Pixels making more possible

Self-lit pixel technology allows LG OLED TVs to be ultra-slim with perfect picture quality. By contrast, LED and Mini LED TVs use backlights combined with numerous other display layers, which affect both screen thickness and picture quality.

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Backlights also create the halo effect and prevent TVs from displaying perfect black. It doesn’t matter how many backlights are used or how small they are, LED still can’t compete with OLED. Self-lit pixels can show the tiniest star in the darkest sky with absolute precision and clarity.

OLED color is truly original

LG OLED TVs not only express perfect black, but also original color with up to 100% Color Fidelity. Intertek, a global testing agency based in the UK, has certified that LG OLED displays have 100% color fidelity. This means on-screen colors closely match those of the original image. LED TVs simply can’t match this standard of color reproduction.

OLED contrast is infinitely better

The same content can look different depending on which display technology a TV has. LG OLED TVs have self-lit pixels that turn on and off to achieve perfect black and infinite contrast. LED and Mini LED TVs use backlights that are not self-emissive.

This means they can’t create perfect black and can also suffer from the halo effect. Self-lit pixels don’t have this problem — there’s no light bleed and no halo, so you get perfect black and better image quality.


Color Fidelity tests determine the difference between the color of an original image and the color expressed by a display. Sample colors were extracted and used in the test. The results verified that 100% of the sample colors shown on LG OLED displays closely matched the original colors. Whereas only 70 to 80% of the sample colors shown on LED displays closely matched the original colors.

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OLED evo – OLED in a whole new light

LG OLED has evolved. The new panel has been redesigned with an added layer made of a stronger emissive material that refines the wavelengths of light. This increases efficiency and improves brightness with the same amount of light input. The materials used for OLED lighting have also been changed to enhance and strengthen light intensity. The result of all this is a brighter, sharper image, and a better viewing experience.

OLED 8K keeping it real

There is a clear difference between 8K and 4K resolution — OLED 8K is four times the resolution of 4K. But there’s also a clear difference between OLED 8K and LED 8K. LG OLED TVs have self-lit pixels that can be controlled individually to display unmatched levels of depth and detail.

They also have the α9 Gen4 Processor 8K, an incredibly powerful chip that upscales 4K to 8K. And with LG OLED TV Z1, you can experience 8K on breathtakingly large 77-inch and 88-inch screens.


Unmatched Durability

LG states their OLED TVs have a lifespan of 30,000 hours, which is equal to watching TV 3 hours per day, for 27 years thus if you want the best-looking TV image that money can buy and that you can enjoy watching for the next 30 years, choose an LG OLED TV.

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